Hrithik Roshan to devote month for Krrish 3 promotions

Hrithik Roshan is likely to pull out all stops to promote his much-awaited film “Krrish 3”, the third part of the successful Bollywood superhero franchise, with the busy actor said to have kept aside an entire month to promote his home production across the world.

The movie is scheduled for release on Diwali (November 3) this year.

“Starting from the first week of October, Roshan will take a month’s break to market the film, right until its release in the first week of November.

“The idea is to reach out to as many fans as possible during that time, because Rakesh [director Rakesh Roshan and Hrithik’s father] hasn’t started any kind of promotional activity yet. Even Hrithik has been off the media’s radar for a while now, since his last release ‘Agneepath’ a year ago,” said an insider.

As part of the global promotion of the film, Roshan is likely to travel to Dubai, Canada, Britain and the US.

“Since he needs to promote the film in India as well as internationally, he will require time for the same,” the source added.

“Krrish 3” will take forward the story of the superhero, played by Roshan, seen in “Krrish”.

Roshan is currently busy shooting for Siddharth Anand’s “Bang Bang” with Katrina Kaif. He is also teaming up with “Agneepath” director, Karan Malhotra, for “Shuddhi”.